Usability Lens is a project dedicated to researching and compiling a list of 1000 beautiful websites that offer great user experience. Sites that connect with the user and build long term brand value are analyzed here. Here you will learn how critical first impressions are, and understand the need to combine empathy and usability in order to help corporate brands connect with their customer base.

Andy is business strategist who is helping corporate clients connect with their customers through rich user experience and empathy. He is a visionary and a technology evangelist who advises businesses on web strategy, branding, usability, enterprise content management, technology, and many different aspects of establishing a strong online presence. He has served many Fortune 500 clients over the last 15 years and has also helped many small business owners. He is an entrepreneur who has built many successful brands.